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"My hair is pretty fine and wavy/curly and I have used random products given to me before for anti-frizz that are just way too heavy. This is the perfect lightweight hold that doesn't crunch my hair or weigh it down/make it greasy. I apply in the shower after the leave-in air dry cream while my hair is still soaking and I think it's really helped my frizz go down and my curls pop. I highly recommend!"
Sam
View more reviewsHold Me Softly Style Balm
This balm is a smooth whipped-cream moisturizer that enhances curls and waves achieving a natural, effortless look. It provides a very soft hold, which means you won't have any cast or crunchy residue. It's great on its own for a soft, romantic style, or if you want defined frizz-free curls you can layer it with a stronger hold styling gel.
WHO IS IT FOR?
All curl types. Use on its own if you have a looser pattern and layer with stronger stylers if you have tighter curls. Best for medium to coarse thickness hair. Suitable for any porosity.
How to use

Step 1
Take a small amount of Balm. Start with a dime-size per section and add up if needed - a little goes a long way!

Step 2
Rake the cream through soaking wet hair, making sure you are evenly distributing it and coating every strand

Step 3
Use the 'prayer hands' method to smooth the strands. This helps sealing cuticles and reducing frizz!

Step 4
Flip your hair and gently scrunch to encourage curl formation. You can stop here for a loose, soft style or follow with a gel for more hold!
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