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Shop NEW Defrizzion® Curl Reviving Wand

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    The Best Fragrance-Free Hair Products
    The Best Fragrance-Free Hair Products
    The best fragrance-free hair products are designed to serve the needs of those with sensitivities while ensuring your hair and scalp rema...
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    Wash Day Routine for Soft & Bouncy Curly Hair
    Caring for curly hair can be both exciting and challenging, especially for those new to embracing their natural curls. That is why we hav...
    Half Up Half Down Curly Hairstyle With Braids
    Half Up Half Down Curly Hairstyle With Braids
     Curly hairstyles can elevate your game, and we have the perfect half-up, half-down with micro braids to get you going. Whether you're he...
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Product Guides

How to pick the perfect formula

Do you know how to use the curl products in your bathroom to achieve the best results? With so many formulas and options, finding the right product for you can feel daunting. Our product guides are an easy way to navigate the options and create the perfect routine to support your hair goals.
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Before you buy another hair supplement - read this.
Before you buy another hair supplement - read this.
Do you really need hair supplements, or is it all just a hype? Learn the truth about healthy hair nutrition from a licensed trichologist.
4 MINUTE READ
why you should use co wash
What is Co-Wash?
Co-washing is a popular cleansing method for curly hair types. But what is a co-wash? Find out now in our ultimate guide!
2 MINUTE READ
using leave in conditioner for curly hair
What is & How To Use Leave In Conditioner
Leave in conditioner is a brilliant moisturising product for dry hair. Our ultimate guide walks you through what it is, its benefits, &am...
2 MINUTE READ
how to use deep conditioner
What is & How To Deep Condition Hair
Deep conditioning restores softness & shine. Explore what it is, how to do it, & the essential benefits it provides to your hair.
2 MINUTE READ
Bond Curl Rehab Salve
Bond Curl Rehab Salve
Introducing our Bond Curl Rehab Salve, a hero product for curly hair clinically proven to reduce damage so your hair feels soft, hydrated...
5 MINUTE READ

CURL QUIZ

Caring for your waves, curls and coils shouldn't take a phD!

Our in-house experts have created this super-quick and informative quiz to help you decode your hair needs and choose the specific products you need to achieve your hair goals.

Take The Quiz
Best Products for Frizzy Curly Hair
Best Products for Frizzy Curly Hair
Frizz has become a ‘dirty’ word in the curly world. It is something that many curlies try to eradicate altogether, but we are here to giv...
9 MINUTES READ
15 Best Products For Shiny Hair
15 Best Products For Shiny Hair
The Best Products for Shiny Hair If you’re looking to enhance shine on your curls, you should focus on styling products. While shampoo an...
6 MINUTE READ
Best Protein-Rich Products for Curly Hair
Best Protein-Rich Products for Curly Hair
Hair is naturally made up of a protein called keratin, and as it becomes damaged, protein is lost from the hair and its structure becomes...
5 MINUTES READ
The Best Volumizing Products for Curly Hair
The Best Volumizing Products for Curly Hair
The best volumizing products work to infuse curls with body, bounce and lift. Some of the tell-tale signs that your curls, coils or waves...
7 MINUTES
Different Types of Hair Gels
Different Types of Hair Gels
There’s a common misconception that hair gel is something that makes your curls hard, crispy, dry, flaky, or greasy looking, but gel has ...
8 MINUTE READ
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